FHX CAMPAIGN
FACE HALO - FHX
NEW PRODUCT CAMPAIGN LAUNCH
The Campaign for the new Face Halo X was inspired by secret agent, spy movies.
I decided upon this theme as we were marketing the product as a ‘Precision Makeup Remover’.
The Word Precision was key to the campaign with the idea of having the talent be a spy who is on a mission to find the most sort after ‘Precision Makeup Remover’.
- LAUNCH HERO VIDEO -
Having dance and movement be a key focus for majority of the campaigns I have done with Face Halo. It was important for me to take this campaign to the next level, and have a full routine choreographed with music that was specially made for this campaign.
I was inspired a-lot by K-POP for the editing and flow of this campaign, particularly in the launch video
DUTIES
Conceptualising & creating campaign
Planning post & pre production of campaign
Project management throughout campaign production
Editing all video collateral
Conceptualising & assisting in product photography
Creating paid & organic content
Planning role out of content
PAID ADS
Instagram | Facebook | Youtube
BEHIND THE SCENES FOOTAGE FROM CAMPAIGN SHOOT
